Luxury Daily, July 22, 2021 – How deep learning can give luxury brands a competitive advantage
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| | Retail How deep learning can give luxury brands a competitive advantage  |  Personalization software platform Qubit has unveiled a new deep learning tool, keeping up with consumers’ surging ecommerce habits. Entire
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| Apparel and accessories Longchamp unveils overdue sustainable styles in first Le Pliage campaign |  French leather and accessories brand Longchamp is sharing a whimsical look at the durability and versatility of its classic Le Pliage handbags with one sustainable surprise. Entire
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| Automotive Porsche showcases new Macan in daring vignette FREE |  German automaker Porsche is daring drivers to move forward in a spot highlighting the new Macan. Entire
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 | Home furnishings Webinar: Off the wall: Trends in color, paint and wallpaper FREE |  Register now for this free webinar Aug. 11 at 11 a.m. to noon ET (New York time) focused on the role that color, paint and wallpaper play in luxury homes as consumers spend more time multitasking from their residences and look anew at what is around them. Speakers include noted interior designer Julia Buckingham and the global brand ambassador for leading paint and wallpaper brand Farrow & Ball. Join us! Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Tiffany, Salvatore Ferragamo, NBA Finals, Gucci, LACMA and Snapchat |  Luxury Daily’s live news: Tiffany, Costco resolve nearly decade-long legal dispute; Salvatore Ferragamo revenue up 44pc in H1 2021; LVMH brands help celebrate NBA champion Milwaukee Bucks; Gucci presents LACMA 2021 Art+Film honorees; Snapchat, Verishop launch social shopping partnership. Entire
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| Retail The dangerous rise of China’s luxury bargain hunter |  The reality is that the democratic aspirations of a broader class of consumers are attracting shoppers who are both brand conscious and price sensitive. Entire
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