| | Retail Back-to-school shopping in full swing | As students prepare to head back to class or college, luxury brands have the opportunity to meet affluent parents who are ready to spend. Entire
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Strategy Announcing: Luxury Marketing Forum New York Sept. 26 FREE | Register now for the Luxury Marketing Forum New York on Wednesday, Sept. 26. Top luxury marketing and retail experts will share strategy, analysis, best practice, legal tips and research to tackle unprecedented change in marketing outreach. Attendees will receive a free copy of Luxury Daily’s Luxury Marketing Best Practice Handbook. Limited seating. Entire
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Travel and hospitality Chinese leisure travelers expanding their global reach: report FREE | Chinese millennials' evolving travel priorities are influencing the way older generations look at leisure trips, as Chinese tourists are spending more money and visiting farther destinations than in the past. Entire
article | Fragrance and personal care Nina Ricci flaunts fragrance trio in modern fairytale | French fashion house Nina Ricci is encouraging women to get in touch with their inner princess in a perfume push that blends fantasy and reality. Entire
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Real estate Top 10 luxury real estate efforts of H1 | Real estate is adapting to an increasingly digital world, exploring innovative formats and concepts for marketing and selling properties. Entire
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Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE | The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
article | Strategy Subscribe now: $12 for 12 weeks FREE | Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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News briefs Bottega Veneta, Ferragamo, Fendi, Lancôme, BMW and Marriott – Live news | Luxury Daily's live news from July 18 - Bottega Veneta cancels September fashion show after creative director switch; Ferragamo joins with Polimoda for Master’s in Shoe Design program; Fendi turns to famous families for Peekaboo campaign; Lancôme breaks Guinness World Record with makeup stunt; BMW combines ride hailing and car sharing in ReachNow app; Marriott International to eliminate the use of plastic straws. Entire
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News briefs YNAP, Google, Tiffany and Ace Hotels – News briefs | Today in luxury - Yoox Net-A-Porter, Bloomsbury team on fashion video archive project; EU fines Google $5.1B in Android antitrust case; Tiffany & Co. has built a secret lab to crush its rivals; Ace Hotels is entering the luxury space with new project. Entire
article | Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Columns Marketing to the evolving luxury consumer | On average, 63 percent of luxury products are still bought in physical stores. There is still a desire for luxury consumers to touch, smell, see and experience luxury, making retailers rethink how they attract customers to bricks-and-mortar stores in the current digital age. Entire
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