| | Marketing Luxury brands must employ range of strategies in Asia | Despite demographic similarities regarding age, geography and wealth, Asian affluents have varying interests and cannot be treated as a monolith. Entire
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Automotive Ecommerce opportunities abound in auto, but adoption lags | As ecommerce continues to see exponential growth, luxury automakers need to adapt and leverage digital tools to improve the customer experience. Entire
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Retail Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25 FREE | Register now for the world's first luxury customer experience conference: Luxury Daily's LuxeCX on Wednesday, Sept. 25 in New York. Hear from experts at Apple, Piaget, Forrester Research, InterContinental Hotels’ parent IHG, Ritz-Carlton Leadership Center, Christie's, South Coast Plaza, UBS, Taj Hotels’ The Pierre, IBM, Magellan Jets, Gaggenau, Altiant, Shanker Inc., Customer Experience Group and the Luxury Institute. Entire
article | Marketing Top 10 luxury brand efforts of Q2 | Luxury labels are looking to the future by positioning themselves as inclusive, thoughtful and authentic in recent branding efforts. Entire
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Webinars Webinar on Aug. 21: “Property and Furnishings: How to Hit a Home Run” FREE | Register now for this free hour-long webinar Aug. 21 on how younger affluent consumers are shaping the way property is bought and sold and influencing what goes into these homes based on their values and concerns for the environment. Experts will weigh in with insights, analysis, tips and examples to keep home-oriented marketers competitive and relevant. Entire
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Financial services Affluents want transparent, personalized financial firms: YouGov FREE | Affluents are not immune from stressing about their finances, with more than half worrying about running out of money. Entire
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Blog Top 5 brand moments from last week | Luxury brands are reworking traditional narratives for today, whether rethinking fashion consumption or the idea of marriage. Entire
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Luxury Memo special reports Cities of luxury: Shanghai – Luxury Memo special report | With its rich, cosmopolitan history and high-net-worth population, Shanghai has long been regarded as one of Asia’s premier luxury capitals. Entire
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Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE | This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
article | Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs SK-II, Dom Pérignon, Richemont, Paris Couture Week and Estée Lauder – Live news | Luxury Daily's live news from July 12 - SK-II examines how women face traditional expectations; Dom Pérignon, The Surrey create hidden rose garden in urban jungle; Richemont offers Hudson Yards shoppers a 3D look inside brands; Chanel, Dior win out on digital for Paris Couture Week; Estée Lauder grows leadership with new vice chairman. Entire
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News briefs Ferragamo, Chanel, Nordstrom and Mercedes – News briefs | Today in luxury - Florence names square after Salvatore and Wanda Ferragamo; Chanel hires its first diversity chief; Nordstrom is trading nearly $20 a share lower than a $50 a share offer it once rejected as too low; Mercedes shows the car industry can't be trusted. Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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