| | Marketing Luxury service today requires blend of high-tech, high-touch | NEW YORK – Even though technology is taking over some aspects of brand interactions, the continued importance of human service cannot be overlooked. Entire
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Fragrance and personal care Prestige beauty positioning expands beyond price tag: Euromonitor | Premium and luxury beauty brands are facing growing competition from mass players, since the messaging that resonates with consumers is more than skin deep. Entire
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Retail Luxury shoppers prefer online purchases through branded sites: report FREE | Amazon may be regarded as the biggest disrupter in retail, but luxury marketers and retailers may have a chance to attract younger consumers away from the platform based on brand values. Entire
article | Fragrance and personal care Webinar on July 10: “Fragrance and Beauty Care: Passing the Smell Test?” FREE | Register now for this free hour-long webinar July 10 at noon ET (New York) on how the fragrance and beauty business is adapting to conscious consumerism, recurring-revenue streams and upstarts with low barriers to entry. Experts weigh in and offer insight, analysis and examples. Entire
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Financial services BMO rebrands UHNW wealth management division with purposeful focus | North American bank BMO Harris is repositioning its ultra-affluent advisory to reaffirm its commitment to working with clients at every step of their wealth creation and management. Entire
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Blog Top 5 brand moments from last week | Luxury brands got inventive this week by embracing technology, including augmented reality and alternative materials, as a way to expand their storytelling. Entire
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Luxury Memo special reports Content marketing in luxury – Luxury Memo special report | The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever. Entire
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Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE | This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE | Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
article | News briefs Balmain, Nordstrom, Rent the Runway, Flexjet, Audi, Porsche and The RealReal – Live news | Luxury Daily's live news from June 28 - Balmain pops up at Selfridges with sneaker personalization; Nordstrom, Rent the Runway seek more convenience for rental customers; Flexjet ups its luxury offerings with added benefits; Audi, Porsche owner establishes sustainability code for partners; The RealReal sees 50pc share growth value within first trading day. Entire
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News briefs Men’s Fashion Week, haute couture, fur and BMW – News briefs | Today in luxury - Launchmetrics’ numbers support strength of Paris, Italian Men’s Fashion Weeks; In 2019, haute couture is thriving; New York minister helps furriers save their skin; BMW’s falling share price forces billionaire heir to pay up. Entire
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