| | Marketing Future of marketing is not big data, it is big understanding: Facebook exec | NEW YORK – Facebook Inc. has seen a 257 percent increase in advertising from luxury brands on its platforms, as the affluent consumer becomes increasingly connected. Entire
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Retail Changing luxury consumer demographics impacting retail priorities | NEW YORK – With luxury becoming an even more heavily concentrated business, brands and retailers need to brace themselves for changing consumer demands and expectations. Entire
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Retail Build experiences, not pages: Google exec FREE | NEW YORK – Mobile applications offer a premier opportunity for brands to home in on their top-tier audience, but marketers might be forgetting the reach of the open Web. Entire
article | Home furnishings We look at our pieces like art: Lladró Americas CEO | NEW YORK – Luxury brands should be receptive to expanding beyond their original product offerings to grow in new markets and attract younger affluents. Entire
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Marketing Amazon, audio, mobile wallets: The next frontier for luxury | NEW YORK – Digital may be thought of as a space for discount and mass retail, but the revolution opens up new online avenues for luxury brands to close the gaps in the consumer journey. Entire
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Research New! Luxury Daily’s State of Luxury 2019 report: Prosperous year, but dark clouds FREE | This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence. Entire
article | Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE | Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
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News briefs Marriott, Chairish, Missoni, McLaren, Chaumet and retail – Live news | Luxury Daily's live news from Jan. 16 - Marriott gives merged loyalty programs a rebrand; Chairish acquires Dering Hall to further digital furniture discovery; Missoni relocates Madison Avenue store; McLaren shrinks limited-edition Senna for younger car enthusiasts; Chaumet explores culture in tome trio; Digital innovations need to assist today’s shoppers. Entire
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News briefs Berluti, Nordstrom, Givenchy and luxury concierges – News briefs | Today in luxury - Kris Van Assche rebuilding Berluti from the shoes up; Nordstrom's full-price comparable sales for holiday season disappoints; Givenchy designer puts on debut menswear show in Paris; Luxury concierges offer "bespoke experiences" in fight for the ultra-rich. Entire
article | Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Watches and jewelry Optimism in the air at SIHH | GENEVA, Switzerland – There was not a lot of playing-it-safe for the watch brands currently exhibiting at the 2019 edition of the Salon International de la Haute Horlogerie (SIHH) in Geneva, Switzerland. Entire
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