A new social listening study analyzes brand mentions on blogs, forums, review sites and more, measuring sentiment to explore how emotions impact digital engagement across industries. Entire article
Four global starlets help present new lipstick shades that feature cleaner formulations and fresh packaging in a beauty campaign from the French fashion house. Entire article
We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire article
In partnership with British bank Standard Chartered, the airline will finance environmentally-friendly operations that are looking to scale. Entire article
The roundup features marketing efforts from the likes of Italian fashion label Gucci, Swiss watchmaker Audemars Piguet, German auto brand BMW and U.S. retailer Saks. Entire article
