Luxury Daily, February 26, 2018 – Watch brands embrace direct-to-consumer ecommerce

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February 24, 2018

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Jewelry

Watch brands embrace direct-to-consumer ecommerce

Direct-to-consumer ecommerce is becoming increasingly prevalent in the luxury watch industry, with 62 percent of watch brands supporting it.

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Fragrance and personal care

Chanel beauty pop-up gives lip service to Los Angeles

France’s Chanel is encouraging consumers to embrace colorful cosmetics in an upcoming pop-up event.

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Travel and hospitality

Airbnb pushes further into high-end travel with luxury tier FREE

Home-sharing service Airbnb has announced a number of new services to attract wealthy travelers to luxury homes and hotels.

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Media/publishing

Departures unveils minimalist redesign for March/April issue

Quarterly print magazine Departures is getting a hefty new redesign for its March/April issue courtesy of new editor in chief Jeffries Blackerby.

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Blog

Top 5 brand moments from last week

The luxury world is in flux, and part of running an effective luxury brand today is about branching out beyond comfort zones and experimenting with bold new ideas.

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Luxury Memo special reports

Cities of luxury: Paris – Luxury Memo special report

Luxury is found in many cities across the world, but Paris is often among the first metropolitan locations that come to mind when one hears "luxury."

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Strategy

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Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price.

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Marketing

Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE

The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription.

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News briefs

Saks, Pomellato, Safilo, Silversea and Land Rover – Live news

Luxury Daily's live news from Feb. 23 - Saks puts focus on outerwear for Calgary opening; Pomellato recounts half-century of history in tome; Safilo eyes Taiwan’s luxury, lifestyle potential via distribution deal; Silversea gives ship lengthening makeover; Land Rover brings outdoor adventuring spirit to smartphone.

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News briefs

Tod’s, Nordstrom, Stella McCartney and luxury cars – News briefs

Today in luxury - Tod's turns to "Factory" project to keep pace with fast-moving fashion market; Nordstroms mull financing offers; Stella McCartney-Kering break up well underway; Luxury-car ranks upended as Genesis tops Germany's stalwarts.

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Luxury Memo special reports

Luxury in 2018: Special Outlook Edition

The outlook for luxury consumers in 2018 is bright: the rich are getting richer. The challenge for luxury marketers is how to get them to spend more.

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Research

Shifts in retail sales of women’s designer bags

Over the past year, on a national level, the accessories market has been a highly challenged market, specifically among multi-brand wholesale retailers within the U.S.

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