Luxury Daily, Feb. 25, 2022 – ‘Euphoria’ is luxury’s golden ticket to Gen Z
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| | Arts and entertainment ‘Euphoria’ is luxury’s golden ticket to Gen Z  |  As audiences prepare for the season two finale of HBO’s “Euphoria” on Feb. 27, luxury brands should consider the impact the show and its cast have on the fashion and beauty communities. Entire
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| Watches and jewelry Rolex is the most impactful luxury watch brand: Launchmetrics |  Swiss watchmaker Rolex is continuing its dominance of the luxury timepiece sector into the first months of 2022. Entire
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| Webinar Free webinar: How Russia’s invasion of Ukraine will impact the luxury market FREE |  Register now for this free webinar Friday, March 4 at 11 a.m. to noon ET (New York time) on how Russia's invasion of Ukraine will likely impact the luxury market, with potential consequences for brands if affluent consumers shift behavior. Entire
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 | Apparel and accessories Maison Atia delights in pushing boundaries of faux fur FREE |  As many luxury fashion houses are abandoning their use of fur, luxury faux fur brand Maison Atia is reminding consumers of a sustainable, ethical alternative. Entire
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| Marketing Consumers are not limited to one state of mind: Resonate |  The COVID-19 pandemic has had enduring effects on people and business, but as sentiments shift and values become motivators, consumers are exhibiting varied mindsets. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs LVMH, Moncler, Rolls-Royce, Silversea and Russia-Ukraine |  Luxury Daily’s live news: LVMH Japan transforms omnichannel offerings with SoftBank; Moncler surpasses $2B in revenue for 2021; Rolls-Royce selects 2022 house charity; Silversea reveals suites on next-generation flagship; Wall Street bounces back, Russian stocks fall as war breaks out. Entire
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| Software and technology Will China’s blockchain help or hurt luxury’s counterfeit problem? |  Domestically, Beijing has enacted a phased effort to throttle the digital currency market, eventually driving many miners overseas or underground during the last year. Entire
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