Luxury Daily, Feb. 11, 2022 – Influencer marketing must remain consumer-centric: Open Influence
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| | Marketing Influencer marketing must remain consumer-centric: Open Influence | The fashion influencer marketing space continues to evolve, with video-sharing platform TikTok becoming the latest hotbed for influencers. Entire
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Sports Luxury positions fashionable foot forward for Super Bowl | From luxury automakers to retailers, marketers are hoping to capture consumers’ attention ahead of this year’s Super Bowl on Feb. 13. Entire
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Travel and hospitality Brands tout intimate, lavish loveliness for Valentine’s Day FREE | As luxury hospitality brands promote Valentine’s Day offerings around the globe, consumers are realizing that love truly is all around. Entire
article | Watches and jewelry Tag Heuer aims for younger consumers with refreshed smartwatch campaign | LVMH’s Tag Heuer is reaffirming its standing in the luxury smartwatch sector with a new campaign and connected offerings. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs Gucci, Burberry, Tapestry, Maserati and US inflation | Luxury Daily’s live news: Gucci, GQ Sports celebrate Super Bowl with pineapple collection launch; Burberry unveils Rodeo Drive takeover; Tapestry reports strong Q2 growth, raises annual revenue forecast; Maserati sponsors Rolex Monte-Carlo Masters tournament; US inflation hits new high in 40 years. Entire
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Retail Will Chongqing become China’s next big luxury hub? | Powering the country’s economy, the megacity known for its mountains generated 2.78 trillion yuan ($438 billion) in 2020 and is home to 14 of China’s biggest 500 companies. Entire
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