Luxury Daily, Feb. 10, 2023 – Gucci celebrates esports leaders in ‘GG Legends’ docuseries
| | Arts and entertainment Gucci celebrates esports leaders in ‘GG Legends’ docuseries | The brand is turning to storytelling, speaking to the plight of pioneering female gamers in a new digital content drop. Entire
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Jewelry Chanel embraces animation for Coco Crush campaign | House ambassadors front a series of animated shorts in which cartoon counterparts add new dimensions to modern definitions of love. Entire
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Jewelry Omega takes to the slopes for ‘Stars in St. Moritz’ FREE | A new campaign ensures that the heritage company’s timepieces, and timekeeping capabilities, are front-and-center. Entire
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Automotive Audi taps augmented reality to deepen nature connection in new campaign | Featuring cutting-edge technology, the automotive brand brings the outside in with one of four new electric concept cars. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs Kering, Tapestry, LVMH and Volato FREE | Luxury Daily's live news: Kering donates to Turkey, Syria earthquake relief effort; Tapestry net sales down 5pc in final quarter of 2022; LVMH launches ambassador program for deadstock resale platform; Volato boosts marketing efforts with dual event activations. Entire
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Retail Are pop-ups the future of China’s travel retail experience? | When it comes to pop-ups, consumers’ expectations are high. Premium services, beautiful settings and personalization are just basic requirements. Entire
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