| | Luxury Daily Awards Gucci is 2019 Luxury Marketer of the Year FREE | Italian fashion label Gucci is Luxury Daily’s 2019 Luxury Marketer of the Year for its deft outreach to emerging generations of luxury buyers. Entire
article |
Strategy Major brands share outlook for 2020 – join us at Luxury FirstLook Jan. 15 FREE | The luxury business is in for tremendous upheaval in 2020. Register now for Luxury Daily's 8th annual Luxury FirstLook 2020 conference in New York Jan. 15. Speakers include senior execs from Kering, David Yurman, Pernod-Ricard, Boston Consulting Group, UBS, LVMH's Starboard, Meredith Luxury, Blade, Mitchells Stores, Crown & Caliber, McCann Truth Central, Dentsu Luxe, Publicis Sapient, Adweek, Shullman Research Center, Digital Luxury Group, Klarna, Shanker Inc. and Resonance. Entire
article |
Financial services Consistency, clarity are key for banking brands to earn trust | Brand values are increasingly coming into play, particularly for younger consumers who want to see transparency. Entire
article | Home furnishings Home furnishings sector’s top 10 headlines of 2019 | In 2019, the home category continued to embrace digital disruption via ecommerce sales, rentals and connected furniture. Entire
article |
Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE | This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
article |
Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
article |
Retail Luxury brands celebrate the Year of the Rat | Given their power, it makes sense that Chinese buyers are dictating trends and influencing collections, and marketers hoping to get their attention now design products exclusively for those consumers. Entire
article |
News briefs NRF/Super Saturday, Deloitte/resale gifting, Kering and The Marc Jacobs – Live news | Luxury Daily's live news from Dec. 18 - Last Saturday before Christmas to attract 148M US shoppers; 27pc of holiday shoppers plan to gift resale items this season: Deloitte; Kering, in transparency move, goes for 100pc traceable organic cotton; The Marc Jacobs enters French market with its first store; Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15. Entire
article |
News briefs Fur, Montblanc, Prague and Fiat Chrysler/Peugeot – News briefs | Today in luxury - The fur industry is fighting back; The creative director of Montblanc says high-end brands no longer define what luxury means for the consumer — and that's a good thing; Czech this out: Luxury is flourishing in Prague; Fiat Chrysler and Peugeot to merge into $46B automaker. Entire
article | Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
article |
Retail Why LVMH declares discount outlets anathema | LVMH’s Bernard Arnault, the reigning pope of luxury marketing, brings near-religious intensity to controlling the 75 luxury maisons that make up his dominion, with Tiffany & Co. soon to join. Entire
article |
|
|
|