| | Marketing Emotionally intelligent companies offer better customer experience | Many brands continue to underestimate the importance of emotional intelligence despite the positive impact it can have on a company’s bottom line, according to a new report from Harvard Business School. Entire
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Retail Luxury labels damage relationships with China due to unawareness | Luxury brands must approach the Chinese market with political and cultural sensitivity as recent missteps by fashion labels have drawn consumer criticism. Entire
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Retail Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25 FREE | Register now for the world's first luxury customer experience conference: Luxury Daily's LuxeCX on Wednesday, Sept. 25 in New York. Hear from experts at Apple, Piaget, Forrester Research, InterContinental Hotels’ parent IHG, Ritz-Carlton Leadership Center, Christie's, South Coast Plaza, UBS, Taj Hotels’ The Pierre, IBM, Pernod Ricard, Magellan Jets, Gaggenau, Altiant, Shanker Inc., Customer Experience Group and the Luxury Institute. Entire
article | Fragrance and personal care YouTube launches in-video virtual makeup try-ons FREE | Google’s YouTube is adding a tech-forward touch to its popular beauty tutorials with the introduction of an augmented reality feature. Entire
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Webinars Webinar on Aug. 21: “Property and Furnishings: How to Hit a Home Run” FREE | Register now for this free hour-long webinar Aug. 21 on how younger affluent consumers are shaping the way property is bought and sold and influencing what goes into these homes based on their values and concerns for the environment. Experts will weigh in with insights, analysis, tips and examples to keep home-oriented marketers competitive and relevant. Entire
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Automotive More than 50pc of vehicle research done via mobile: report | Mobile is becoming a more important channel for automakers to engage with audiences, according to research from IgnitionOne. Entire
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Blog Top 5 brand moments from last week | Luxury brands are putting the emphasis on storytelling in rebranding campaigns and media tie-ups. Entire
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Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE | This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
article | News briefs Aston Martin, Flexjet, Four Seasons, Afar and Magellan Jets – Live news | Luxury Daily's live news from Aug. 16 - Aston Martin brings bespoke design to owners’ garages; Flexjet appeals to auto aficionados at Monterey Car Week; Four Seasons makes cage-free egg commitment; Afar caters to luxury travel advisors with B2B extension; Magellan Jets offers gift of flight this holiday season. Entire
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News briefs Shopping tourism, Sephora, BMW and Hong Kong – News briefs | Today in luxury - Slower tourist traffic adds to retailers’ woes; Sephora employees to undergo "long-term inclusion learning program"; BMW's CEO urges staff to narrow sales gap with Mercedes; Hong Kong property market withstands unrest that roiled economy. Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Retail What struggling fashion houses can learn from DTC brands | Behaving like a direct-to-consumer brand can effectively engage audiences, build trust and personalize the customer experience. Entire
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