| | Retail Digital innovations should be core to holiday marketing plans | Despite the major hit from the pandemic, this year’s holiday shopping season will not be that different from years past – digital will play a central role and bricks-and-mortar retail will likely be stagnant. Entire
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Apparel and accessories Marc Jacobs drops new children’s line for back-to-school | U.S. fashion label Marc Jacobs has debuted a new children’s version of The Marc Jacobs, creating a fresh revenue stream through new products at a time when retail is hurting. Entire
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Retail Will post-pandemic markdowns hurt luxury brands long-term? | When screenshots of offerings from the Belgian luxury brand Delvaux priced at 60 percent off — as seen on the French flash sales site Veepee — began circulating on Chinese fashion accounts in late-July, an avalanche of complaints flooded comment sections. Entire
article | Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs Capri Holdings, Chaumet, Hennessy, La Perla and luxury real estate | Luxury Daily’s live news: Capri Holdings revenues tumble more than 65pc as uncertainty continues; Chaumet balances refinement, whimsy in Bee My Love campaign; Hennessy celebrates cognac anniversary with special tastings; La Perla launches new collection with influencers’ help; Affluents expect to purchase new homes, with new motivations after COVID. Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Marketing How to accelerate your business post-pandemic | It is unlikely there is a CEO in America unaffected by the COVID-19 pandemic and all are probably sick and tired of reading introductions like, “We’re all in this together,” or “In light of these trying times.” Yeah, everyone agrees. Entire
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