| | Marketing How should luxury brands craft “We’re back” messages? | As countries in Western Europe begin to loosen restrictions and even New York is seeing its curve flatten, luxury brands are beginning to wonder what is next after the COVID-19 crisis flooded through the world last month. Entire
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Women in Luxury Women in Luxury 2020 New York conference moved to Wednesday, July 8 FREE | Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, July 8 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH's Starboard Cruise Services. Entire
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Research Gucci leads luxury brands on transparency index | Gucci is the most transparent luxury brand ranked by a respected index. But luxury labels lag behind high street chains when it comes to pulling back the curtain on their supply chain and fair trade procedures. Entire
article | Retail Kering sees Q1 revenue drop 15.4pc to $3.48B, ecommerce up 21.1pc | In a quarter heavily weighed down by the COVID-19 global lockdowns, luxury conglomerate Kering posted revenue of $3.48 billion, down 15.4 percent as reported and a 16.4 percent drop on a comparable basis. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs Luxury Portfolio, Bentley, future of travel and Forrester | Luxury Daily live news: Luxury Portfolio's Stephanie Anton interviews Luxury Daily's Mickey Alam Khan on state of luxury; What goes into the building of a Bentley Continental GT?; Experts’ predictions on the future of travel; Design thinking has a buy-in problem: Forrester. Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Apparel and accessories How transparent should brands be during lockdown? | Given how fast and vocal netizens are to react, how much content should companies be sharing at this time? And how much does the consumer really want to see? Entire
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