| | Fragrance and personal care Challenge for skincare brands: cost to acquire customers will increase every year | Per a new DLG study titled “The Online State of Skincare Brands,” the beauty category is going through rapid changes with the rise of direct-to-consumer marketers whose marketing is based on building a sense of community around brand, product and experience. Entire
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Women in Luxury Women in Luxury 2020 New York conference moved to Wednesday, July 8 FREE | Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, July 8 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics, Luxury Portfolio International and LVMH's Starboard Cruise Services. Entire
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Retail Brands play safe with classic gifts this Mother’s Day | Mother’s Day is around the corner and luxury marketers are running digital campaigns in hopes of boosting sales at a time when retail is suffering more than ever. Entire
article | Research China’s wealthy are bouncing back, hinting at potential rebound elsewhere | The majority of wealthy consumers in China have said that the worst is behind them, signaling a potential positive outlook for the post-coronavirus economy for luxury brands worldwide. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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Retail Fashion resale platform Vestiaire Collective raises $64M to fuel US, Asia expansion | The Paris-based company will use the funds to enter the Japanese and South Korean markets this year. It will also bring the direct shipping model to the United States and later to Asia. Entire
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News briefs Yoox Net-A-Porter, Loewe, Nordstrom and Watches & Wonders | Luxury Daily's live news: Yoox Net-A-Porter expands Volunteered Vehicles program to New York; Loewe supports children’s educational projects in COVID-19 relief; Nordstrom, in ongoing eco push, to eliminate single-use plastic bags at outlet stores; Swiss producer of Watches & Wonders fair to launch online content-and-commerce play. Entire
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Marketing Why the luxury sector will rebound strongly after COVID-19 | Brands that do not make it out of this crisis will not be victims of the virus. The virus is simply an accelerator that brutally exposes gaps in a brand’s leadership and management. Entire
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