Apparel and accessories In the future, leather will be animal-free, says Bottega Veneta CEO | LISBON, Portugal – Sustainability is so profoundly consequential in luxury manufacturing today that leather in the future will likely be completely synthesized, according to the CEO of Bottega Veneta. Entire
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Luxury Memo special reports Experiences in luxury – Luxury Memo special report | The sale of goods and services is ultimately the end goal for all brands. However, the high standard that comes with not only the products, but also the experiences of luxury creates a fundamental factor for consumers to connect emotionally when interacting with a brand. Entire
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Strategy 42 speakers from the world’s leading luxury brands – Women in Luxury New York 2018 FREE | Register now for the 2nd annual Women in Luxury conference New York Wednesday, May 9. Speakers include senior execs from Chanel, Apple, UBS, Bally, BMW, Richemont’s Piaget, Kering’s Ponant, Dodo, Pomellato and Boucheron brands, Estée Lauder, Lalique, John Hardy, Links of London and Folli Follie, Boston Consulting Group, Assouline, Wavemaker, Shanker Inc., BPCM, Michael Aram, Quintessentially, Luxury Institute, Luxury Marketing Council and Centaur Media. Limited seating. Entire
article | Marketing Geography is much better indicator of customer behavior than age | LISBON, Portugal – For many luxury brands, focusing too heavily on arbitrary customer demographics such as age is far less effective than focusing on their geographic location. Entire
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Fragrance It is luxury’s responsibility to speak for diversity in beauty: Coty exec | LISBON, Portugal – Personal care group Coty Inc. works with a variety of high-end brands to create fragrances that appeal to the modern world, hoping diversity will be universal in the near future. Entire
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Media/publishing Operating in China without full investment is impossible task, says Vogue China exec FREE | LISBON, Portugal – China is an increasingly enticing target for many Western luxury brands, but they must understand that Chinese culture can change rapidly and be prepared to handle its variations. Entire
article | Apparel and accessories Design is more than the product, it is about environment: Mulberry creative director | LISBON, Portugal – The theater of staging a product line in stores and the marketing surrounding it is just as important as creating the design of the object itself, according to British fashion label Mulberry’s creative director. Entire
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Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE | The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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Strategy Subscribe now: $12 for 12 weeks FREE | Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
article | News briefs Gucci, LVMH, Estée Lauder, Rebag, Iguatemi and The RealReal – Live news | Luxury Daily's live news from April 19 - Gucci aims to sustain momentum with futuristic facility; LVMH faces $10M suit over alleged broken employment promise; Estée Lauder taps Karlie Kloss as latest face; Rebag expands bricks-and-mortar presence with Madison Avenue opening; Customer service should go beyond consumption: Iguatemi CEO; Stella McCartney, The RealReal launch circular economy campaign. Entire
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News briefs Ferragamo, Marc Jacobs, Jimmy Choo and mindful mansions – News briefs | Today in luxury - Italy's Ferragamo to set up executive committee, delay CEO choice: sources; John Targon's fast exit complicates Marc Jacobs reboot; Jimmy Choo is plotting a makeup range; Luxury homes that promise to reduce stress—for $4M. Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Columns Chasing status: Keeping up with the changing definition of premium | You may not associate the rise of Uber, Airbnb and Amazon with premium living – at first. But actually, getting exactly what you want and when you want it at the tap of an application challenges an idea at the heart of traditional premium and luxury brands. Entire
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