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Internet

News Feed optimization is the core of Facebook marketing: ad:tech speaker

November 9, 2012

 

By Tricia Carr

NEW YORK – An executive at the ad:tech New York 2012 conference said that 40 percent of Facebook users’ time is spent on their News Feed, according to comScore. Therefore, News Feed optimization is essential to draw users into the brand world.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Porsche Design boosts in-store traffic with Linkin Park collaboration
  4. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  5. Wearables, AI at forefront of 2025’s digital trends: IMG
  6. Rolex partners with Melbourne’s National Gallery of Victoria
  7. Global millionaire count to increase significantly by 2027: Agility
  8. Michael Kors walks with influencers in new campaign tier
  9. Hugo Boss touts fall/winter menswear collection on Details via mobile ad
  10. Chanel divulges history of N°5 through Marilyn Monroe video
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