Media/publishing
June 2, 2017
Promotional image for Tag Heuer content on NYT VR
By Sarah Jones
As more advertisers are tapping into the opportunities of branded editorial, The New York Times is expanding its commercial content operations.
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","iv":"c37d566c85f15442a3dd03466dfb8662","s":"f3dfb9ced0d98889"}
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