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Marketing

New Altagamma chief’s warning: Italy stands to lose 236,000 artisans in next 5 years

December 17, 2019

Matteo Lunelli is 2020-22 president of Altagamma, Italy's trade body for local luxury brands and retailers. Image credit: Altagamma Matteo Lunelli is 2020-22 president of Altagamma, Italy's trade body for local luxury brands and retailers. Image credit: Altagamma

 

By Staff reports

Matteo Lunelli has his work cut out. On Jan. 1, he becomes the new president of Altagamma, succeeding the formidable Andrea Illy, with a mandate to support and save Italian craftsmanship.

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