Mobile
September 7, 2012
By Tricia Carr
High-end retail chain Neiman Marcus is testing a mobile initiative in partnership with Visa that allows consumers to get personalized, real-time offers via SMS depending on location and purchase history.
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hprH6zcZr4WhF1Q1tMtMuCzqgR5Z82T3ptIjjHr\/d32jb1GfAAVpBGFMN4egXbXHX5k7q0N0pzb8RD5fCtXLfsqXkcMOD6sQ\/2j\/bockoOaBUhmNSr+Oh1C5UyISC58NFPa2k6rZqsf6sXuWv3+43dAPs7TGp3CwJpXIanZzsNw7WQGRc9HicK+QyYhh2ge51yOzFkzqpIpOJGro9mNbsP2igEEQ\/FITxMEgv8gWhayHVqbdrlUTn5i6y50KuHKVpC\/vjuZKOPwoXhbRS50M6bMvpYKn5uqndC5KpceJYD5E3O3DztjbgmTq6ZhSoZU1Q6B+MV602842vAhFqJpL04nSTullzLRZvRGcwNycL+RKKKDIRqbtCh+4YZziAXtOuuBtEfhFSvqOyplYoyrAO3N0qVyLZaOFuo+fWR8KdGFOL2lep1uV1NVBWWhayCtgBxNmTEnvjFI7LJZYALaZr0+D4+\/UBaz4pAe1ySs0HK91SS5ADSpVOV0N65H\/Enj4QWxf0Rpq6hJSiGF1MLSI443ubnivgTyjuaTyiCQI9Jm+j3uP4WQsSMc7avVniyeU8+brD5xUvMUaY3kX965sgJt5DyajUkTcOSHqfAoCkKacxX0zH\/biSUDFmpNaA4SLUZG4eFiBX9bGW0aDG+Humt\/vyTTPGlFix3zUbjWAU3Krsn7ev1oJVWCifDhWTwp4W1fkxvULimbuixd+v68I4YHyyG6CSCYifom4igIXpM0hcdMrI\/IBUt51V04mWa9tBv2Ljs7brR8yYH7VM+TVB0pwA+6tAWg6uuTeeZvrxwp7Jk6qx28cUjBPbXpm4vqadroHeWwIYbhqe8655gh+j5AJ+F9a1pw+F7Th2MVU70HQcQA5s3Vz11yhoqahLvYfTCsWT+QrchLCPEFGCL6psVDUpdWzXu41RHi9kxIUCb1qO6nqbVKp9af56QQgXsM\/eDvaBhMZ+4AfJAfv+xH6EbAnRAW86eXuDbVB+JBHsAXIZWfg0emOk8FwI\/x8YNhdctSrOn0v9QEAwIhyVoIroZ48YfrfFcNcGlGUDKqXBBqx7AeB540pDs5X1qezKSNaBV\/kYqYkxqzDSTvvVuP31iaycFjD2UfwZdaz0XMeoqy8dYFYr88RzhKGQ7KuWq2gcq26YvFIxezhPmtV8bk9EBGAuxn34m7prGIdzvLwNZOtlKDIHunXAZWt6HLUkNjbxbzaNIx4uo3\/dEtfHQmB13ez3f1sEZiLYy8SuwmqxF3KM8dweyBYxhfD3xlYB2bm5gJgIaUo+yHe1u94soSFlrznqlNw2HEuw\/ybPvUqB1GaXphXSSrKvA9vmDKQgySG2SRzcPIvrRFtGDkdZp3YoR66\/prwIi35\/rKgy1rzWusXDPtJgJNGRQrUy51JMkSLW9\/uQT0CnX3wUGFLm6t0PtC6T5z+ggDq16fUT3n+d9qOpU+R9xdbPOhICKyhXzWg4jdq1GGgLQ1\/2hDBW29DMVEMXc\/Mb7LYdGCQDZIW4zNqmnYw+N1ZlsZJVrIdTWRq+m8IDvSbvs2UHWUa6Shu88qoZ6kMnwGjWOfh\/YomXrU4aPwpPKXRP0LOLfhcgl2QQyWu\/p9VpXrCvCkEL+S50sNNrhSxmMDkliY\/Uq73P0mT2nqt0tfOVHtjKc481TTrLiI1j4q+y94q4jngdBfVpI+w16eMDxKPn0eescd5pXvUrhqROn4pxJYQrbg8tsuvyMvxhTn5fMEaynkMXvne\/Cz8uyybFwcnk2JlHd3Ef4yf1OTrb1mpC9KihVpEIZxxjB30iR4FFYqz+6QCYpeaf1uTwGEJQa031q4Vj1kbEvbZt41wb48Uyca68mD7kstYrrB1KrWHQssk9olK93\/TXl9SHDLS9VHcgg9m+6MIg5oJ2fXbC\/N4uRTGCI3MRNHAV\/xZYkIQpCSoSxb4I2Xrasvg\/ujcfnnklGdOplbS1MOfiE4DsTw\/xBiBAQmxfL2Tz9gjpoNvMino\/2wykKgPRPpbTQk59eHc3dh0xdlFn1dmQgCaPEIUlQ1+KYarqGPmXZpejo+gcKVYjR7BhN4lxx3iZX1zNn2rKPYc2fFWBN9XiikkihRSDpWcTHRXfnj3PRgE8PM6+deqqrX0dvo38\/Ukqwl2xX7m7w\/paU+uT0iY+aJ\/QlEbKFIKcvHbtu8J9D+E8X4Z8oGFqz+\/TJND9tgTReO7vrt6HkCIIFa78RRr3smtmZZ7+oxkQnv0MGRCSMy3TpqHxUbqXmyU9tn34wnx2iQzeZLPX0PHd7T+xkNzH8KuWh4HnxMGlZ6VbM3ZfNd48NHOdF8tvNcci\/oZPn6h2b4IeVh6YhgKcdJHqY6ArIsH1JTJvBVgyE2gbew6hUanPp\/t57BScHz9uIhxWybU1f2HSlF42LCF9eEjBy7o5h\/OpZBjvQotPcUCIzvz+E5SlIepvYbz3UhkTq9hG3qoDasEgrA6+vgoqd54bxUXNogY2Ahf1l5IYT10Mu7v7HwkHvPI2Zx4BMowo+WU9162qaS5N7UBRkMzORtQ35iqUrf6AumdAVdgoY3r2ZMRHUWqoSKHmxtMfoR2YdmnkzcuFZ7QvYgfXcfCI1j0GFzpzikpHOgmHsZdGBZQupXaiF+DfClkDwaJ++saiKE7n43OvYFsLnk1Mj97SZ232QOaMy8gVtjH3i\/cL5qomMeKVyhLqs+UYs0et8jVEIn20cu15gPpryLBHZaGpCod9762F6L7fkr9D21x2FLrXkrPMSyLa5GjzSSIjrztRTZ35k\/SnQTn3QQlniwG6f1LxuuvGwyUG6QGUO2rD0v+ItGrmpbSUilp3hLx+ylMaacuRLaOEdi5qy71IJM5Kc\/VFmqd9OWlTrTe1sC+q6yHZM5R+EICqdUj\/ORKi7EvUU2XI1cJovaP6IibqSl\/Ret0Cd3omvcL9rkV80Sg7vzsCNaR2FPo60LJ5fgjeyOk57ersocL3K7zgrAo96Kc8HNZNkS++H57N2hiroXhwHGVaii+Yd4Glxl242wlw+VkW1fB3mLoXKUdkLh9xm7NdR3KZgPV5AfoeLwR+bLCo9k83AXZb3TVpiPziTkR1E0uy81UsqGYodRrZwxK0Ji6+c6OxnXlMvQdG6xFc6lopCGJLsRSyPPVFN\/9rIW1nYO83xclo787dXmp1rjYI\/fmr5wRkKIaqL3fZcLm9dtyg6V64e+43AQkSdHUnoEYG\/LFE0dHjBpQWCoBdv8DAu8\/GncGy6NhvjTVPooFQa9NRZqzYZSvpaxN3Mu5+27iiYS8Gv6Cm4OwEWslBBywam2Gp0QQ8HJxadRJpu7VmEgHhj00BmEf43xjVlK9+\/4rV7qbAYYz+GEQUbgG0KVX+JtKFn5+41hPPNTIPSSPEABGpKRQ\/EH9rymA5GVg92OqoZIzIFfjA8vBGjW3izFKpH+A0Ewyl3ghXQ\/SLhAOy7uwojf0HFEXiZAU+sO+QaunUSZuHxfZbFxd+K5ivZqPqBt3G88aKcsxUrueJWCBGnVLuFW0oq88AnAOe4MA2jISfaecIVB\/73BIHZej0zL0oDkLMnHvCpRXgDqWlT3GA+ejiPutblBXQjOgBh58MqMoqDMPTNrbcC9sgdyszsYACztJC\/uKkVx9mdS\/O8L5+Wsyn+4ld9rh\/PJvpXKtYgQYzezozVBH5njEI87S+j7eQchhw747z\/VrpWEGnjJ+eR87uUS6sAQFdMsUK4HMRg8WHVcReOHRST98M6B90wxNN4VDnC6uBLWfaHKB3d5A\/T2\/qwiZyzr0hNAEYg1jAAPfbr5yfC+10C84uXyu+DlvOus3Y4SrAY0F+1\/CcX\/NAiy8cTZQopPhNHlmUTiP3gGAYZnq2oXyM42Ep++hzNpBWtCrZEQjwaDpH8XTLb7Ipde+xt6LvJzTu59HykXkZXmyxe3M2fKg9uUTMZ9fGmahPeqq1TRWfIaR31xMZvi58SolTCof9f2SnR4D4wZHaQeT61BQ7\/WWh22cDONgg0nuBuJQ8WCCb3ZoHNw380Em0TPvIgmveAY3D+MQUndi+2PzklH\/TiPl1lc7elpRh+YsalJM4k4eJ+T0s\/1mEu\/GMDxOLWFX4bR+TUwESPPvsnay+m5Gus+7mRLmETarsPy+HGN3RxLB5RYOIrYgVgMwRon2+bjyKQJY810jZi\/c5jQ0m8apttGCJa7az30lmGJVvvDNL9W0PeQ2aYOuv\/3gmkm2n3cNhDV+yyfnWRhhyUqWqN\/wsnGHsmbYUeGTIqJ9b4yB8xJvgRgiawvuYLnkMUg5xUP4GQfESPR3ARX0bxjGgjUcPLggEreUkm6HsK8aDyT9NXeWhWLNGs9VjJ2JqcKcmz1pye776t08KJer","iv":"eb4698fb2c1c0b26ca23e8c8ea41f3a2","s":"c36155c69c9762d3"}
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