NEW YORK - Neiman Marcus will be completely mobile by fall as part of its multichannel contact strategy to drive long-term growth, according to the company’s top executive who keynoted the Luxury Interactive 2010 Conference.
During a keynote at the Luxury Branding Conference, the company addressed three key parts of its multichannel integration. The mobile site will let consumers buy designer products via their handsets.
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","iv":"a7a8bcfea7fb5a750d7576475e9d2fac","s":"6e0695b548a59abb"}