Retail
January 19, 2018
Neiman Marcus is looking to omnichannel to boost sales. Image credit: Neiman Marcus
By Brielle Jaekel
Over the past few years, omnichannel has become a buzzword in luxury and retail marketing, but by 2020, consumers will no longer tolerate brands' mistakes.
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","iv":"9c83c116fdf4af6fafbbc927767a8379","s":"6843ee2e20bb5a36"}
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