Automotive
September 29, 2016
Range Rover SVAutobiography Dynamic
By Brielle Jaekel
Video is still the largest consumer engagement driver for automotive brands in native advertising, but completion rates are exceeding marketers' expectations.
{"ct":"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","iv":"0ccfca14c5dba19d762e690ee6b4bc1c","s":"daa01fa35916317d"}
Share your thoughts. Click here