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Moncler tells heartfelt fairytale for fall advertising campaign

July 22, 2015

Image from Moncler's fall/winter 2015 campaign Image from Moncler's fall/winter 2015 campaign

 

By Sarah Jones

Italian apparel label Moncler is communicating a message beyond clothes in its narrative fall/winter 2015-16 advertising campaign inspired by Nordic, Russian and Slavic folklore.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
  3. Dior goes for gold with flashy J'adore campaign
  4. Stuart Weitzman names Kim Kardashian as global ambassador
  5. Neiman Marcus honors Brunello Cucinelli as part of new awards launch
  6. Day's wrap: Tao Group, Henley & Partners, Dolce & Gabbana and Accor
  7. Dolce & Gabbana unites men, makeup in new marketing effort
  8. Louis Vuitton joins Discord
  9. Global millionaire count to increase significantly by 2027: Agility
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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