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Internet

Moët earns 1M impressions on first video campaign

November 5, 2012

 

By Tricia Carr

Spirits marketer Moët & Chandon USA’s Champagne Day video campaign that encouraged social media users to share a branded toast with their friends earned more than 1 million impressions and 70,000 YouTube views.

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  1. Belmond to launch new luxury sleeper train in England, Wales
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  4. Bentley anticipates first electric SUV, arriving in 2026
  5. Loro Piana, Harrods celebrate holidays
  6. Rolls-Royce brings new showroom to Abu Dhabi
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  8. Capri Holdings, Tapestry abandon plan to merge
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  10. Luxury Unfiltered: Surface changes are not enough. Luxury must master the art of rebranding
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