Research
May 15, 2015
Michael Kors uses Snapchat
By Kay Sorin
Mobile and social technologies have provided unprecedented access to consumers that luxury brands can leverage in a number of ways, according to a report by RadiumOne and WBR Digital.
{"ct":"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","iv":"d09036702a8fc3a828cd0b771c3a3862","s":"42064725a04cf316"}
Share your thoughts. Click here