Research
May 15, 2015
Michael Kors uses Snapchat
By Kay Sorin
Mobile and social technologies have provided unprecedented access to consumers that luxury brands can leverage in a number of ways, according to a report by RadiumOne and WBR Digital.
{"ct":"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","iv":"d903fcac52be7cb07b092269c3a28c82","s":"50defc085e52402f"}
Share your thoughts. Click here