Mobile
February 2, 2012
By Rachel Lamb
Since many luxury brands are sending emails with gift ideas and promotions to their most loyal customers, it only makes sense that marketers should optimize the messages for mobile to entice impulse buys this St. Valentine's Day.
{"ct":"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","iv":"46704f94e399eb16e1363e1a74d013bd","s":"e278993e8cf0fdf9"}
Share your thoughts. Click here