Research
September 9, 2011
By Rachel Lamb
NEW YORK – Mobile marketing may be more effective than other forms of advertising, according to data from an InsightExpress study presented at Mobile Marketer's Mobile Marketing Summit: Holiday Focus 2011.
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","iv":"2d8df49912ce7277f1c956bffe98a2ca","s":"207d87b9508d9466"}
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