Out of home
January 18, 2013
By Tricia Carr
NEW YORK – An Eye executive at Mobile Marketer’s Mobile FirstLook: Strategy 2013 conference said that out-of-home media is transforming into a mobile engagement opportunity and marketers should seek effective ways to connect these experiences.
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","iv":"c1fba032a2559497d33bcc876f6762e8","s":"0fda14e5b30b6a9f"}
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