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Internet

Miu Miu taps ecommerce to increase online presence

April 12, 2011

Consumers can now shop on miumiu.com

 

By Rachel Lamb

Prada Group-owned apparel and accessories designer Miu Miu is using the launch of its first ecommerce site as another touch point for consumers to interact with the brand and buy products.

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  1. IWC social snow globe stirs up winter memories
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  4. Balmain enlists virtual faces as brand spokesmodels
  5. Rejection of Cult Gaia handbag design points to high evidentiary bar for trade dress protection
  6. Stuart Weitzman names Kim Kardashian as global ambassador
  7. Preloved items from Hermès hold highest resale value: The RealReal
  8. Rimowa takes animated approach to holiday ads
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