Mobile
February 1, 2012
By Rachel Lamb
Lifestyle brand Michael Kors is using the mobile applications Twitter and Instagram as integral vehicles in its latest St. Valentine’s Day campaign that spans mobile, ecommerce, digital and social media.
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","iv":"6807fa4f0d0c4603e7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