Mobile
February 1, 2012
By Rachel Lamb
Lifestyle brand Michael Kors is using the mobile applications Twitter and Instagram as integral vehicles in its latest St. Valentine’s Day campaign that spans mobile, ecommerce, digital and social media.
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","iv":"13bf1e95b46f02acd7b1e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