Research
November 10, 2015
Michael Kors WeChat platform
By Forrest Cardamenis
Mobile devices now account for the majority of traffic to luxury brands’ ecommerce sites, according to a new report by PM Digital.
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","iv":"81bbea6a0d6c2a3aa7d54e6e23cd8fc8","s":"ddb1b2b78a0887c0"}
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