Luxury Daily
The authority in luxury news.
Dec. 26, 2024
  1. Luxury consumers trending toward goodness in purchases, values
  2. How luxury is the millennial’s unlikely weapon to fight social inequality
  3. Balmain enlists virtual faces as brand spokesmodels
  4. How can luxury brands tap into the back-to-school season?
  5. Stuart Weitzman names Kim Kardashian as global ambassador
  6. 2024: The challenge for luxury amid global and regulatory changes
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  9. Assouline inaugurates two-story flagship in Riyadh, Saudi Arabia
  10. Rolex partners with Melbourne’s National Gallery of Victoria
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Mercedes uses app sponsorship to push C-Class

April 12, 2012

 

By Rachel Lamb

German automaker Mercedes-Benz is using the sponsorship of the new Mashable iPad application to push its C-Class models.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury consumers trending toward goodness in purchases, values
  2. How luxury is the millennial’s unlikely weapon to fight social inequality
  3. Balmain enlists virtual faces as brand spokesmodels
  4. How can luxury brands tap into the back-to-school season?
  5. Stuart Weitzman names Kim Kardashian as global ambassador
  6. 2024: The challenge for luxury amid global and regulatory changes
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  9. Assouline inaugurates two-story flagship in Riyadh, Saudi Arabia
  10. Rolex partners with Melbourne’s National Gallery of Victoria
VIDEOS
More Videos

MORE IN Mobile
Patek Philippe expands watch discovery through digital format
Snapchat introduces subscription service
Meta launches virtual fashion with Balenciaga, Prada, Thom Browne
Burberry expands shopping experience with AR tool
Nordstrom launches sports concept
As app spending grows, brands must understand platform preferences



RECENT ARTICLES
Happy Holidays!
Estée Lauder Cos. establishes new fragrance innovation hub in Paris
Accor developing Sofitel Diamond Crown Hai Phong in Vietnam

The RealReal opens retail location in Houston
Wearables, AI at forefront of 2025’s digital trends: IMG
Off the Cuff: A Q&A with Aston Martin’s Marek Reichman