Luxury Daily
The authority in luxury news.
May 20, 2025
  1. Mandarin Oriental restores Italian castle
  2. Fairmont salutes company heritage in new campaign
  3. UK luxury fashion exports to EU down 64pc post-Brexit: Walpole
  4. Audemars Piguet pop-up exhibition opens in Shanghai
  5. Pierpaolo Piccioli joins Balenciaga as creative director
  6. RH appoints new co-chief merchandising, creative officer
  7. Hyatt taps American tennis player Jessica Pegula as ambassador
  8. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  9. Aston Martin, Apple release CarPlay Ultra
  10. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

Mercedes twists social videos with focus on ownership fundamentals

March 17, 2015

Mercedes GLE Mercedes GLE

 

By Nancy Buckley

German automaker Mercedes-Benz placed a spin upon social videos with the release of eight films from the financial services sector of its brand.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Mandarin Oriental restores Italian castle
  2. Fairmont salutes company heritage in new campaign
  3. UK luxury fashion exports to EU down 64pc post-Brexit: Walpole
  4. Audemars Piguet pop-up exhibition opens in Shanghai
  5. Pierpaolo Piccioli joins Balenciaga as creative director
  6. RH appoints new co-chief merchandising, creative officer
  7. Hyatt taps American tennis player Jessica Pegula as ambassador
  8. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  9. Aston Martin, Apple release CarPlay Ultra
  10. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
VIDEOS
More Videos

MORE IN Internet
Sofitel makes TikTok debut with episodic campaign
Tod’s links My Gommino collection to digital passport program
LVMH invites Paris 2024 fans to visit new digital gallery
Estée Lauder Cos. creates AI Innovation Lab with Microsoft
Amazon explores luxury resale, launches new campaign
Louis Vuitton joins Discord



RECENT ARTICLES
Genesis sponsors Gold Gala in honor of AAPI Heritage Month
RH appoints new co-chief merchandising, creative officer
Hyatt taps American tennis player Jessica Pegula as ambassador

Fairmont salutes company heritage in new campaign
UK luxury fashion exports to EU down 64pc post-Brexit: Walpole
Aston Martin, Apple release CarPlay Ultra