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Television

Mercedes took risk to reach Gen Y

May 2, 2013

 

By Erin Shea

NEW YORK – A Mercedes-Benz USA executive at the Luxury Roundtable: State of Luxury 2013 conference said that taking a risk when it was not mandatory helped the brand avoid becoming irrelevant and stagnant.

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  1. Hublot nods to tennis champion Novak Djokovic with custom chronograph
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  3. EssilorLuxottica establishes Inclusion Committee
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  5. Home office boom fading in favor of living room, kitchen refurbs: 1stDibs
  6. Louis Vuitton opens applications for biennial Watch Prize
  7. ‘Copy Nothing’ campaign defines next era at Jaguar
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Roche Bobois furnishes boutique resort in Turks and Caicos
EssilorLuxottica establishes Inclusion Committee
Hublot nods to tennis champion Novak Djokovic with custom chronograph