Mobile
March 22, 2011
By Elizabeth Zelesny
Mercedes-Benz is taking its marketing strategy to new heights with a storybook iPad application.
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","iv":"d1bc315c3d921f47fcf59240fa318781","s":"f339aca898f90c28"}
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