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Internet

Mercedes-Benz rejuvenates promotional outreach via branded blog

March 4, 2011

 

By Elizabeth Zelesny

Mercedes-Benz Reporter updates consumers on latest news and eventsMercedes-Benz is targeting young, affluent consumers and bolstering its social media strategy with an online blog featuring a brand enthusiast.

The Mercedes-Benz Reporter invites consumers to explore the automaker’s products by offering exciting content. While he reported with a focus on the Mercedes-Benz SLS and AMG in the past, brand enthusiast Matthew K. will bring consumers all news and events from the automaker.

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  1. BMW sets record with funds raised for education at playoff event
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  3. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  4. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Luxury Unfiltered: The self-inflicted luxury crisis
  7. Mergers and growth and consolidation, oh my!: Courts disallow Tapestry-Capri deal
  8. Vera Wang sells IP to brand management firm WHP Global
  9. Meta drops price on paid subscription tier in EU
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