Mobile
October 24, 2014
Still from Build your own GLA video
By Joe McCarthy
Mercedes-Benz USA is continuing to mine Instagram in creative ways with a maze-like "Build your own GLA" campaign.
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","iv":"0bc3915c5c8f56676da1d2531eebfe40","s":"c659a66b988fa6d5"}
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