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Mobile

Mercedes-Benz boosts awareness of museum via mobile app

November 1, 2010

The Mercedes-Benz Classic iPhone application

 

By Peter Finocchiaro

Mercedes-Benz has launched a mobile application to promote its official museum in Stuttgart, Germany and worldwide vintage car service.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Tiffany & Co. acquires historic Titanic timepiece at auction
  5. Porsche Design boosts in-store traffic with Linkin Park collaboration
  6. Rolex partners with Melbourne’s National Gallery of Victoria
  7. Wearables, AI at forefront of 2025’s digital trends: IMG
  8. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  9. Bleu de Chanel dives deep with new campaign
  10. Michael Kors walks with influencers in new campaign tier
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