Marketing
April 10, 2018
Predicting what negative things consumers will react to is difficult but essential. Image credit: Kamdora
By Danny Parisi
NEW YORK - In a time when social media allows customers to voice their criticisms of brands' decisions at any time, navigating through those crises becomes easier while bringing on new challenges.
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","iv":"1c5d88c7c816121a791e20baf6445781","s":"d420b27a374afc2c"}
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