Fragrance and personal care
December 4, 2024
While spending among younger audiences is on the rise, prestige maisons gain less ground than their less expensive competitors. Image courtesy of Launchmetrics
By Zach James
Luxury beauty sales are falling behind lower-priced options, according to new findings from cloud technology platform Launchmetrics.
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","iv":"7cc0ec3cac6b2ea9eb1b7eeedb8b25b0","s":"08a64bea550ab1bf"}
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