Multichannel
September 27, 2012
By Rachel Lamb
With social media becoming an increasingly important tool for high-end marketers, brands need to ensure that this strategy is as seamless as possible across all channels to achieve the maximum luxury experience.
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","iv":"974710e14b9b3aaedafa0c6e6b5aa9f7","s":"bb13a3f58fd36f68"}
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