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Food and beverage

LVMH’s latest venture offers ecommerce outlet for spirits, experiences

April 28, 2017

In addition to bottles, Clos19 customers can purchase unique experiences traveling the world and sampling spirits

 

By Danny Parisi

French luxury goods conglomerate LVMH is combining products and experiences in a new ecommerce platform focused on selling its spirits as well as physical brand activations.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. Dior weaves codes and trends together in digital nail polish promotion
  4. How can luxury brands tap into the back-to-school season?
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Balmain enlists virtual faces as brand spokesmodels
  7. Tiffany keeps it simple to attract interest in New York Times ad
  8. Galeries Lafayette unveils plans for second Paris flagship
  9. Tiffany & Co. rings in holidays with multichannel video campaign
  10. Mercedes exec: Social media efforts should single out brand advocates
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