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News briefs

LVMH, Burberry, Christian Siriano and Moncler – News briefs

February 14, 2012

 

By Staff reports

Today in luxury marketing - 

LVMH fund takes stake in Trendy
A private-equity fund backed by French luxury giant LVMH Moët Hennessy Louis Vuitton SA has bought a stake in Chinese casual-wear company Trendy International Group, highlighting the rise of Chinese homegrown fashion in one of the world's fastest-growing apparel markets, according to The Wall Street Journal.

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  1. Audi propels Santa into the future with electric sleigh
  2. Balmain enlists virtual faces as brand spokesmodels
  3. IWC social snow globe stirs up winter memories
  4. Tiffany & Co. acquires historic Titanic timepiece at auction
  5. Gucci, Adidas tout retro sportiness, chicness in new campaign, collection
  6. Diageo unlocks Fusion Partnership Lab applications
  7. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  8. Tiffany keeps it simple to attract interest in New York Times ad
  9. Rolex partners with Melbourne’s National Gallery of Victoria
  10. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
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