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News briefs

LVMH, Audi, Carolina Herrera and Prada – News briefs

April 19, 2012

 

By Staff reports

Today in luxury marketing:

LVMH sales rise but patterns in China shift
Chinese consumers are snapping up Louis Vuitton handbags—but they are increasingly buying them abroad, where prices are lower, not at home, raising concerns that the luxury-goods industry is headed for a slowdown in its biggest growth market, according to WSJ.

Click here to read the entire story on WSJ

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  1. Dior confirms Jonathan Anderson as sole creative director
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  3. With new Falabella campaign, Stella McCartney speaks to next generation
  4. Hermès renovates Four Seasons Macau store
  5. New marketing chief takes reins at Equinox
  6. Patek Philippe inaugurates San Francisco boutique
  7. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  8. The power of affiliate marketing for luxury brand growth in America
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