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Luxury spending: It is the psychology, not what you have in your bank account

April 19, 2021

Financial means alone will never explain the sales growth that luxury is experiencing in this post-pandemic era; psychology is really where it is at. Image courtesy of Fendi Financial means alone will never explain the sales growth that luxury is experiencing in this post-pandemic era; psychology is really where it is at. Image courtesy of Fendi

 

By Erwan Rambourg

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