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Internet

Luxury shopping experience threatened by client-side malware

May 15, 2015

Promotional image for Net-A-Porter premier delivery service; losing one affluent consumer's purchase has a large impact on a retailer's sales Promotional image for Net-A-Porter premier delivery service; losing just one affluent consumer's purchase has a large impact on a retailer's sales

 

As more luxury retailers are entering ecommerce, they want to ensure their online storefront fits with their brand image, but without their knowledge, outside factors may be altering the user experience.

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