Mobile
February 4, 2013
By Tricia Carr
Bloomingdale’s, Nordstrom and Saks Fifth Avenue optimized their Valentine’s Day shopping guides for mobile smartphone and tablet applications to encourage consumers to make emotional purchases on-the-go.
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","iv":"c0f3f796192f58c7566dac78181482f5","s":"62fd4792e99edffe"}
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