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Fragrance and personal care

Luxury labels earn 80pc of beauty social media engagement: Shareablee

October 4, 2017

Kendall Jenner for Estée Lauder. Image credit: Estée Lauder

 

By Sarah Jones

Creating highly satisfied customers is no longer enough for beauty brands, as labels should foster a relationship that develops more valuable connected consumers.

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  1. LVMH announces 2022 Innovation Award winners
  2. Alaïa aims to empower with summer campaign
  3. Rosewood Hotels debuts new property in Mexico
  4. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
  5. Kering Eyewear, Google announce AI-powered smart glasses partnership
  6. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  7. RH appoints new co-chief merchandising, creative officer
  8. Hyatt taps American tennis player Jessica Pegula as ambassador
  9. Pierpaolo Piccioli joins Balenciaga as creative director
  10. Chanel reports 4pc revenue drop in 2024
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